hhgregg

"Panasonic Viera 3D TV"

Agency: Zimmerman Advertising
Visual Effects and Animation: Hinge Digital

Winner of a 2011 Telly Award for "Mark it Down"

Challenge:

To help Zimmerman Advertising develop a new campaign featuring “hh”, a new CG spokes-character for the Indianapolis-based electronics and appliances retailer hhgregg.

Solution:

Since early 2009, our team has completed over 35 broadcast commercials (live-action integration and all-CG) featuring “hh”, as well as numerous stills for print and interactive campaigns. Along with key sections of the hhgregg store, we built digital replicas of featured products for manufacturers including Panasonic, Samsung, Whirlpool, LG, Sony and Canon.